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Facts, Truth and Ethics in Journalism…
However, as a journalist I cannot be silent about experienced and respected colleagues who abuse the power of the press for selfaggrandizement or retribution. Journalists should not tolerate colleagues among us who show total disregard for accuracy, facts and truth in writing for publication. Also, as a family of Native journalists, we must address issues of ethics in the abuse of the inherent power we hold – the power of the press, reaching thousands of readers who want to trust what we write. Accordingly, I feel I must criticize a recent column by Lakota publisher/columnist Tim Giago in which he presents inaccuracies and untruths. Aside from the issues of fact and truth and ethics, this issue is of very personal importance to me. Giago recently published a column which was apparently meant to justify the crusade he announced as the reason for getting back into the newspaper publishing business – that of riding herd on tribal governments to keep them from “running roughshod over their citizens.” In that column he talks about nepotism, which he wrote “runs deep in Indian country because as we say in Lakota, Mitakuye Oyasin, or ‘we are all related.’” He gives as an example his first taste of tribal politics in 1983, when he ran for the office of vice president of the Oglala Sioux Tribe. He tells of election night when the votes were being tallied and of him carrying all traditional districts. He tells of a race that ran neck-andneck until it came to the districts of Pine Ridge and Manderson, where the Iyeska votes did him in, giving the race to the incumbent by a narrow margin of 90 votes. He also told that he received reports that, in the Pine Ridge (White Clay) District, many of the votes for him were dumped in trashcans. In my officearchives I have the entire run of Lakota Times, from the very first edition to the last; and researching old issues, I find first of all that there was no OST tribal election in 1983. And the election, in which Giago ran for Vice President in 1984, didn’t play out as dramatically as he describes. The margin of his defeat – in a campaign in which the power of his newspaper was used for his benefit, was actually 380+ votes, which on the Pine Ridge Reservation might be considered a landslide. Nor was there any indication that he carried the “traditionalist” districts. A more disturbing story was that of two years later, when Giago decided to run for the big prize – presidency of the Oglala Sioux Tribe. In that race he withdrew early because, as he claimed, one of his opponents, Shirley Plume, had threatened to disenfranchise voters in several districts including the entire LaCreek District of the reservation in which he resided at the time. She did this, according to him, to take those votes from him. Mrs. Plume was serving on the Tribal Council at the time. In the editorial announcing his withdrawal, Giago said that he had learned from other (unnamed) Council members that she was proposing a resolution to take away the voting rights of tribal members residing in ceded areas, which would include most of the district in which Giago resided at the time. His withdrawal, he wrote, was done reluctantly, and only to save the franchise of the people of the LaCreek and other districts, and to spare them the huge legal costs of fighting her actions. In a subsequent edition of Lakota Times, Shirley Plume purchased ad space to respond to Giago’s allegation. This she did because, she claimed, Giago would not publish her response in an open letter. In her ad she denied the rumor on which Giago based his allegation, and explained that he had never bothered to call her to verify the rumor. She explained that neither the Council nor the President had the power to disenfranchise any single tribal member, let alone an entire district. Further, she had gotten an affidavit signed by all Council members that none of them had informed Giago of any such threat on her part. Nevertheless, Giago responded in an editorial in that same edition that he “stands by his story.” It appeared that Giago had taken this dramatic action to get out of a race in which it was obvious he could not win. As a trained and experienced journalist with the motto “Check it out,” he failed to contact Mrs. Plume to see what the truth was. Nor did he check out the Tribal Constitution or the law to see if she could carry through on the threat Giago alleged she had made. Besides, he could have made it a major issue against her and gotten much support for his campaign if he could prove she had made the threat. But he chose to leave the race and obviously decided to take Mrs. Plume down with him. His dislike for her was presumably that she had consistently opposed his bid to have the akota Times named official OST newspaer, and he had attacked her repeatedly in his ditorials. Although she lost the election, Shirley Plume handily won the LaCreek District, even despite Giago’s claim that she had tried to take away their most basic and treasured citizens’ right to vote. All of this is reported in the Lakota Times. Shirley Plume died in 2004, after having served many years as a federal official, and as a member of the Tribal Council and on the board of several Reservation educational and social services organizations. She was my sister, and I was deeply offended that such injustice had happened to her. However, the more important issue to me was Mr. Giago’s use of the Press for personal political purposes, and for vengeful retaliation. This brings up the important issue of media ethics, and the question as to whether members of the press and broadcast media, especially those who have a wide readership and total control of a powerful weapon such as a newspaper, should choose to run for public office. Giago’s short lived Senate campaign against Democrat Tom Daschle, was done, as he said, to get the Senator’s promise to be more supportive of Native American issues, especially the very politically hot Black Hills land restoration issue. It is highly unlikely that his bizarre entry into the race had any effect in causing Daschle’s loss to his Republican opponent; but if it had, he helped take the officeout of the hands of a powerful and proven friend of the Tribes. The Native American Journalists Association has recently opened a Member Community website to foster networking and sharing among NAJA members. This will provide an excellent forum for discussion on ethics issues such as the abuse of power of the press for personal, political or attack purposes. I hope that it will be used accordingly. Charles Trimble, Oglala Lakota, was born and raised
on the Pine Ridge Indian Reservation in South Dakota.
He just received the 2009 Native American Journalist
Award for Best Column in a Daily/Weekly Newspaper.
He was principal founder of the American Indian Press
Association, and served as Executive Director of the National
Congress of American Indians from 1972-1978. He
is retired and lives in Omaha, Nebraska. He can be
reached at cchuktrim@aol.com. His website is iktomisweb.
com.
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